Vox Media will assume sales, marketing and distribution duties for Heyward’s multi-platform show, Not Just Football.

Starting today, new episodes will publish weekly on Wednesdays across podcast and video platforms including Apple, Spotify, and YouTube.

As a new generation of breakout stars has proven, women’s sports are having a major moment — especially among younger fans. 2 in 3 Gen Zers and Millennials recognize that as athletes like Caitlin Clark, Cameron Brink, and Angel Reese quickly become household names, women’s team sports are becoming a bigger part of our cultural conversation. Right now, the rise in popularity of women’s team sports presents an exciting opportunity for advertisers who want to show up for a fast-growing audience of engaged superfans. To learn more about them, Vox Media gathered responses from 5,000 fans of both men’s and women’s sports, collected in May 2024, in collaboration with Humantel. Our aim was to explore what types of content appeal to women’s sports fans, and if there were any notable differences from men’s sports coverage. We found that, while the success of women in sports is nothing new, today’s women’s sports fans are more active, excited, and inspired than ever. Let’s dig into some of the reasons why. AN ACTIVE, ENGAGED FANDOM  One notable difference between men’s and women’s sports fandom is that exposure to men’s sports is often passive — passed down through family, especially fathers — while women’s sports fans are more likely to have been athletes themselves. 68% of men’s sports fans surveyed recall experiencing sports for the first time through TV (with half being introduced as young children), while women’s sports fandom is mainly discovered outside the home — with only 1 in 5 having learned about women’s sports during childhood. Because of the more active role they took in discovering fandom, women’s sports fans aren’t just interested in entertainment — sports are where they come to find inspiration, empowerment, and a sense of belonging in addition to a good time. They are also more likely

With the 2024 Olympics around the corner, Vox Media is covering the summer games across written, audio, and video from all different angles including lifestyle, news, and of course, sports. From newsworthy moments and interviews with participating athletes to Parisian travel and culinary recommendations to pop culture highlights, Vox Media’s brands including SB Nation, Vox, Eater, New York Magazine, and more, will be the go-to sources for all your Olympics coverage. SB Nation, Vox Media’s sports network built by the fans and for the fans, will feature coverage across its 200 communities to cover the breadth of the games with reporting including viral moments, the medal count, and following the fascinating personalities and controversies. SB Nation’s award-winning, critically-acclaimed YouTube channel, Secret Base, will drop two new episodes of its fan-favorite franchises “Prism” and “Rewinder.” On July 31, “Prism” will focus on NBA star Carmelo Anthony. Melo has never won an NBA title, which distracts from the fact that he won literally everywhere else. Maybe most interestingly, the version of him we saw when winning gold medals with Team USA showcased the potential that the NBA never fully got. This Olympics, that’s the version of Carmelo Anthony worth remembering. Then, on August 7th, “Rewinder,” in partnership with Amazon, will look at the incredible Olympian Simone Biles. She is so talented that she has (currently) five gymnastics moves named after her. In order to appreciate the absurdity of that, “Rewinder” is looking back at the first time Biles pulled off the Yurchenko Double Pike in competition and the journey she took to reach that point. Eater, the locals-first authoritative guide to eating better, will take audiences through Paris providing them a refreshed Guide to Paris, with some new maps for anyone visiting before, during, or after the summer Olympics, along with inside

Surveying 2,000 people to better understand the state of travel today, Thrillist found a shift in priorities that has the potential to transform the travel industry

The two-part campaign centers Ore-Ida crispy potato products in recipes inspired by culinary destinations across the United States and features popular food content creators and chefs

Produced in partnership with Vulture, Land of the Giants: The Disney Dilemma premieres today with new episodes out every week

To meet increased demand, Eater and Heritage Steel will add six new pieces to their cookware collection

Produced with Vox Creative, the new season guides young voters through key issues shaping the 2024 presidential election

We hear that Gen Zers have it worse than anyone, they’re making less money, they’re sinking deeper into debt – but what’s real and what’s sensationalized? With so many competing headlines about Gen Zers, we set out to really understand their financial mindset and what drives spending. Vox Media partnered with The Circus, an insight and data storytelling consultancy, to survey 1,000 Gen Zers ages 18-27, as well as 1,000 consumers ages 28+, to identify the ways in which Gen Zers are both similar and different from older generations when it comes to spending and financial well-being. We explored what Gen Zers value most, the tradeoffs they make to support their core values, the financial goals they’re ultimately working towards, and what influences these decisions — and our findings were more optimistic than recent headlines might suggest. Gen Zers’ economic outlook is not doom-and-gloom. 70% of Gen Zers rate themselves as “middle class” or “wealthy,” and they’re more likely to think of themselves as “rich or well off” than all other generations. In many ways, this financial position is thanks to their parents, who have provided a strong financial foundation as well as ongoing support. With their discretionary income, they’re prioritizing self-actualization and personal growth. Gen Zers are making strategic spending decisions — not because they can’t afford things, but because they have a clear vision for the life they want to live and their own personal brand. Brands have a role to play with Gen Zers as products serve as symbols in their world, and the symbolic value, or the personality of a product, is part of what they’re paying for. Spending is growth, not acquisition: Compared to older generations, Gen Zers are significantly more likely to say they would work hard to continue spending on well-being and self-expression.

A Touch More and Vox Media will bring back Bird and Rapinoe’s multi-platform podcast, A Touch More Live, with new episodes out this summer.

Virgin Atlantic and Vox Media’s in-house content studio, Vox Creative, partnered on custom podcast creative spotlighting the airline’s premium, personalized Upper Class offering.

Through real life-stories and evidence-based journalism, the women’s lifestyle publication will focus on accessible wellness across the categories its audience is most passionate about: Health, Fitness, Beauty, and Balance

This June, Vox Media’s executives, editorial leaders, and podcast talent head to Cannes, France, for the annual advertising festival, appearing at industry panels, live podcast recordings, and more. Catch them at the events listed below. Monday, June 17, 2024 On with Kara Swisher – Featuring John Legend and Chrissy Teigen | Cannes Lions badge required Time: 11:45am- 12:15pm Speakers: Kara Swisher, host of On with Kara Swisher and co-host of Pivot; John Legend, artist & producer; Chrissy Teigen, cookbook author, TV personality, and founder of Cravings Location: Debussy Theatre, The Palais Session Description: How do you launch consumer-facing brands that build loyal audiences, drive action and foster connections? Hear from three successful entrepreneurs – EGOT (Emmy, Grammy, Oscar, Tony award) winner John Legend, cookbook author and television personality Chrissy Teigen, and podcaster and best-selling author Kara Swisher – about how to build up brands across multiple consumer passion points, leverage connections across those brands and create a lasting cultural impact that breaks through the noise. Join the husband-and-wife duo, Legend and Teigen, the creative minds behind Loved01 (skincare), Cravings (cooking and food) and Kismet (food for dogs) for a live taping of the award-winning podcast, On with Kara Swisher. Brand Innovators Marketing Leadership Summit @ Cannes | Registration required Time: 3:00 – 3:30 pm Speakers: Amy Benford, vice president, general manager, integrated marketing and advanced advertising, Colgate; Diana Haussling, senior vice president / general manager, consumer experience, Colgate; moderated by Lauren Finizio, head of enterprise + agency partnerships, Vox Media Location: Showcase Stage ~ Armani Caffé Session description: Hear from leaders at Colgate about their viewpoints and strategies around topics like how to future-proof as a legacy brand, utilizing insights and data to maximize the consumer experience, the relationship between media and purpose, and more. This intimate conversation will uncover

Vox Media will take on sales and distribution duties for the show, which was created by comedians Ashley Hamilton and Claire Parker.

The event kicks off Hopkins’ yearlong partnership with Vox Media to convene top minds working at the intersection of tech, science and public policy.

In a multi-faceted agreement, Vox Media’s content will enhance the output of OpenAI’s ChatGPT, and the company will build on OpenAI’s technology to develop products to better serve its audiences and advertisers.

Celebrating 10 years of Vox, and what’s ahead.

The first Polygon Pages title in this ongoing partnership will debut in October 2024 and collect Polygon’s perceptive, in-depth exploration of The Lord of the Rings trilogy.

Every Thursday, The Verge’s veteran Microsoft reporter will uncover the secrets and strategy behind the world’s biggest software company for paid subscribers

An expansion of Galloway’s award-winning Prof G Pod, Prof G Markets launches May 20th on podcast and video platforms.

Premiere Episode Features Chrissy Teigen, John Legend and their dogs Penny and Petey

Top Secret Base gives subscribers access to exclusive content on Patreon starting May 1

Kara Swisher, host of Vox Media’s Pivot and On podcasts, wins Lifetime Achievement Award