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Vox Media + New York Media come together to form the leading independent modern media company

Today we couldn’t be happier to announce that Vox Media and New York Media are merging to create the leading independent modern media company. Our combined business will be called Vox Media and will serve hundreds of millions of audience members wherever they prefer to enjoy our work. Our portfolio will feature the most relevant and respected properties across the biggest consumer categories, including: Curbed, The Cut, Eater, Grub Street, Intelligencer, New York Magazine, Polygon, Recode, SB Nation, The Strategist, The Verge, Vox, and Vulture. We have long admired (and often envied) each other’s businesses, which revealed themselves to be uniquely complementary as we quickly moved from exploratory conversations, through diligence, to an agreement. Sharing values, we found our capabilities — each excelling in different areas, with little overlap — naturally and seamlessly fitting together. New York Media is an exemplar of groundbreaking journalism, with a smart, trenchant voice, that has turned a 51-year-old print magazine into an inventive multiplatform company that punches well above its weight. Vox Media’s authority, spirit of innovation, and foundation in technology and communities, together with its visionary approach to expansion, diversification, and growth, have set it apart from other media companies that have risen in the past decade. Combined, our editorial work will be unrivaled in its breadth and quality, whether watched, read, or heard — on websites, TV, and streaming services; in podcasts, at live-event stages, and on social platforms; or in digital and print magazines. Anywhere that modern audiences gather, we’ll be there to ignite the conversations that matter through journalism, service, entertainment, and community. Our beloved editorial properties will remain distinct and as ambitious as ever, while our multiple business lines and their customers and partners will benefit enormously. For marketers, the merger will create a new category of media company

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How to think about data

Vox Media’s SVP of Insights & Innovation shares his philosophy on data and insights

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Cannes Lions Round-Up 2019: A week of thoughtful content around getting the future right

Each year, the advertising and marketing industry heads to the South of France to celebrate creativity. We were excited to return to this incredible venue with a number of Vox Media leaders from Concert, Epic, Eater and Vox Creative to share our thoughts on how Vox Media is Getting the Future Right. Through three curated events and a dozen speaking engagements, we were thrilled to be back to discuss Epic’s signature service of story hunting, growing capabilities on our premium ad marketplace, Concert and the importance of brand purpose in creating a legacy for marketers from Vox Creative. We kicked off the week with a Monday night dinner hosted by our team at Villa Domergue featuring a  conversation with Joshua Davis of Epic and Linda Boff, CMO of General Electric. Industry leaders from Hulu, Snap, Inc., IBM, SoulCycle, NBCU, Neuehouse and Twitter heard about the future of branded content, Epic’s work  with GE, and the boots-on-the-ground approach of story hunting that sent the Epic team as far as Lebanon to tell the stories of five employees whose backgrounds and passions shape their approach to work at GE. We also announced our Story Hunting contest, where any marketer can enter to win a story hunt from Epic — a chance to find the true voice behind your brand. (Deadline is July 1 ~ enter soon!) The dinner kicked off a week of thoughtful conversations with leaders from across the industry, in between meeting stops at restaurants recommended to us from Eater’s guide to Cannes. Vox Media’s Vanessa Fontanez, VP of Experiential Marketing, Renee Appelle, SVP of Global Partnerships & Strategy, Jess Carei, Executive Director of Brand Strategy, Courtney Glaze, VP of Revenue Operations, Heather Pieske, Executive Creative Director, Amanda Kludt, Editor-in-Chief of Eater and Peyton McCarthy, Communications Director hosted a special