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New York Magazine’s The Cut Launches Digital Boutique, Giving its Readers a New Way to Shop
The Cut Shop will share shopping recommendations across fashion, beauty, wellness, and home products

Award-Winning Secret Base Premieres Brand New Series Prism
The documentary series, from SB Nation’s community Secret Base, dives deep into notable sports figures

New York Magazine and Vulture Launch Into It, A New Flagship Culture Podcast Hosted by Sam Sanders
Every Thursday, Sanders and his guests will break down the pop culture stories of the week, from deep dives into seemingly trivial pop culture moments to wide-ranging conversations with leading voices from across the entertainment world.

Vox Media x Interbrand’s Breakthrough Brands Report 2022
2022 has been another year of volatility: global powers are in flux, market downturns are affecting early-stage funding, and major cultural changes are reshaping the structure of our lives. In collaborating on research for Interbrand’s annual Breakthrough Brands Report, we found that 70% of US adults believe we are living through transformative change unlike anything experienced in history. This year, Interbrand identified 30 brands that have poured talent, money, and time into solving the problems of the pandemic — and beyond. As we look to the next decade, their solutions will define it. Right now, pioneers are building the infrastructure for Web3 based on blockchain. While Bitcoin appeared in 2009, the technology has now come of age. Web3 will be a more decentralized internet that uses token distribution to reward the users who help to create it. This year, Interbrand featured companies that are breaking barriers of entry for curious consumers, including onboarding and wallet integration. The promise of Web3 is grand, and the ideals driving its growth are even more ambitious — about half of consumers believe life might be better if crypto became the world’s currency. Green Tech and Clean Tech has arrived with one purpose: innovation to solve the climate crisis. In the past year, 14% of venture funding was focused on Climate Tech, and in the last decade the space has grown by 220%. This encompasses a wide range of industries from the supply chain to consumer technology. The conversation has become univocal — from climate change more broadly, to a concrete, measurable, and actionable focus on decarbonization. The target? Net zero by 2050. As a result, a third of Interbrand’s featured brands are focused on sustainability at either the consumer, business, or industrial level. Finally, there is demand for a health industry overhaul. 83% of

POPSUGAR Rebrands Latinx Vertical to Become Juntos
Juntos will seamlessly weave Latinx content throughout POPSUGAR, with a modern and culture-first approach

Coral by Vox Media Recognized by the Digital Public Goods Alliance for Contributing to a More Equitable World
Vox Media’s open source commenting platform, Coral, is honored for empowering safer online conversations and reducing online racism and abuse

Vox Media Appoints Priyanka Arya to SVP, Consumer Revenue
Arya joined the company via its merger with Group Nine, as SVP, Strategic Development

A Note from Vox Media’s Head of Diversity, Equity, and Inclusion on the Work Behind Language, Please
How we’re striving to build more sustainable systems of inclusion throughout our industry

Vox Media Publishes Language, Please, a Living Resource for Thoughtfully Covering Social, Cultural, and Identity-Related Topics
Language, Please provides journalists and storytellers with context, history, guidance, and tools at every stage of a story

Vox Media’s Award-Winning Land of the Giants Podcast Launches Its Latest Season – About Facebook’s Pivot to Meta
A collaboration between two of Vox Media’s newsrooms, the season hosted by Recode’s Shirin Ghaffary and The Verge’s Alex Heath will explore the genesis and growth of Meta as a company, and its impact on society.

A Note from Vox Media CEO Jim Bankoff on the Supreme Court Decision Overturning Roe v. Wade
Vox Media CEO Jim Bankoff shared the following note with staff today, outlining the company’s updated policies regarding access to abortion and other reproductive health benefits. As always, the company’s editorial organizations operate independently when covering these topics. Hi everyone, Today’s US Supreme Court decision deeply harms the autonomy and health of women and all people who become pregnant. I want you to know that Vox Media will continue to support employees seeking access to critical health care, including abortion. This ruling will have a disproportionate impact on access to care depending on where people live, their financial resources, and their race. It puts families, communities, and the economy at risk, threatening the gains that women have made in the workplace over the past 50 years. It may also have a profound impact on the right to privacy, and we will remain committed to supporting our employees’ privacy rights as the law evolves. As a company operating in 37 states and Washington, DC, we know that Vox Media employees are affected by these changes. Below you’ll find an important update from our People team outlining how we will expand our support across the United States. As always, our editorial organizations operate with journalistic integrity and independence when covering these topics. I know this is a difficult day for many across the company. If you have questions or need support, please reach out to your People business partner or manager. Jim A new health care travel reimbursementVox Media will provide financial support to cover eligible expenses related to travel to receive critical health care that is unavailable within 100 miles of an employee’s home, including abortion and gender-affirming care, among other critical health needs. A reimbursement of up to $1,500 can be used to cover travel-related expenses (such as transportation, meals,

Media Buying: Setting a New Path for Multicultural Marketing
From the pandemic to racial reckoning, the events of 2020 forever shaped the way we think about advertising and marketing. Historically, the industry has framed these topics within the context of “multicultural” marketing — but perspectives are still evolving, and right now, modern marketers have an opportunity to help lead the conversation. Here at Vox Media, we’ve internally reframed multicultural marketing as Marketing Equity & Inclusion Partnerships. We believe that change starts from within, and as we continue to grow and reach more consumers than ever before, it’s our goal to be responsible and inclusive as we work to strengthen our company, our partnerships, and our industry. In the past, multicultural marketing has often targeted perceptions of certain groups of people, rather than their actual interests and values. As we move into better understanding consumer sentiment around this topic, it’s an exciting time to come together to find new, more intentional approaches to traditional media buying. Though we don’t have all the answers today, what we do have is clarity and insight into how consumers feel. In order to better understand how they view “culture,” Vox Media and Bastion db5 spoke to 1,000 U.S. adults (18+) with equal representation from four races: Caucasian, Hispanic/Latinx, Black, and AAPI. What we discovered is that most people do not want to be targeted by demographics alone; in 2022, traditional notions of race, nationality, and culture have a chance to move toward visibility, representation, and inclusion. What we know: Culture is much more than nationality, race or ethnicity; age, gender, sexual orientation, religion, politics, and geographical region now play a much greater role in how we define ourselves. True representation in marketing means working with publishers that reflect our identity, both individually and collectively. Vox Media consumers offer a rich and diverse target audience.

Vox Media Studios Premieres Two Brand New Series on HBO and Netflix
Six-Part Documentary Series Mind Over Murder Premiered on June 20 on HBO The Future Of from The Verge and 21 Laps Entertainment Premieres Today on Netflix This week, Vox Media Studios premiered two brand new series from its growing slate focused on premium nonfiction storytelling. Last night, HBO premiered the first episode of Mind Over Murder, a six-part documentary series that chronicles the bizarre and psychologically complex story of six individuals who were convicted for the 1985 murder of a beloved 68- year-old grandmother, Helen Wilson, in Beatrice, Nebraska. Despite five of the individuals originally confessing to the crime, the “Beatrice Six” as they became known, were exonerated by DNA evidence in 2009, a turn of events which divided the rural town and incensed the family of Helen Wilson. As the filmmakers track the case from the murder, through investigation, trial, exoneration and two civil suits, shifting perspectives cloud the truth; a stranger-than-fiction tale emerges that raises salient questions about the reliability of confessions and memory in criminal cases. New episodes premiere every Monday at 10:00pm ET/PT. The series is directed by Nanfu Wang and executive produced by Marc Smerling, Nanfu Wang, Max Heckman, Chad Mumm, Mark W. Olsen for Vox Media Studios and Nancy Abraham, Lisa Heller, and Sara Rodriguez for HBO. Mind Over Murder is the second series from Vox Media Studios for HBO. The Emmy-nominated sports documentary Level Playing Field’ premiered last year. In addition, The Future Of from Vox Media Studios, The Verge, and 21 Laps Entertainment (Stranger Things) premiered the first six episodes today on Netflix. The Future Of asks – What if we could look into the future to see how every aspect of our daily lives – from raising pets and house plants to what we eat and how we date – will

The Dodo Partners with TeleTails to Launch DodoVet, a TeleHealth Subscription Service for Pets
Pet parents will have access to licensed veterinary health professionals for 24/7 support

Vox Creative wins TribecaX Award for Feature Film at the 2022 Tribeca Film Festival for ‘The Beauty of Blackness’ Documentary
The powerful documentary created in partnership with Sephora, Digitas and Ventureland, won in the Feature Film category

Vox Media unveils updates to its first-party data platform, Forte following acquisition of Group Nine
With Group Nine audiences and data now integrated into Forte, brands get single view of audience insights and behavior across the expanded portfolio

Vox Media Announces Video and Audio Programming, First-Party Data Solutions, and a Social Studio at ‘Vox Media Now’ Event
The company announces an expanded video slate of 125+ franchises including new series from The Dodo, Vox, SB Nation, Eater, and The Cut; expanded partnership with Kara Swisher and the Vox Media Podcast Network; and new ways for brands to develop social-driven campaigns with Vox Creative Social Club and VM Connect

Vox Media’s award-winning brand studio, introduces the Vox Creative Social Club, a team dedicated to working with brands on social, following Group Nine acquisition
The offering connects brands with a team of short-form video specialists that create campaigns reaching Vox Media’s 350 million social followers and beyond, as the #1 publisher in social video and time spent on video

Polygon Will Host “Polygonathon” Twitch Stream to Raise Money for Trans Lifeline
Marking the gaming and entertainment brand’s second-ever Polygonathon, the 24-hour stream will feature Polygon video talent, as well as influential voices from across the gaming community.

Kara Swisher to Launch New Podcast with Vox Media
The new twice-weekly show will feature agenda setting conversations, led by one of the most iconic journalists of our time, and be a sibling to New York Magazine’s Pivot franchise.

Vox Media Announces the Concert SSP, a Publisher-Led Supply Side Platform, with the Trade Desk as an Exclusive Launch Partner
The Concert SSP will deliver more scale, performance, and efficiency for brands looking to advertise across premium publishers, while integrating with Unified ID 2.0 for sustainable addressability

Vox Media Relaunches Group Nine’s Performance Marketing Solution Following Acquisition, Expands to TikTok
VM Connect allows brands to deploy direct-response campaigns across social media platforms, utilizing data from Vox Media’s first-party data solution, Forte, to drive outcomes

Vox Media Honored With 7 Finalists at the Digiday Media Awards
As the most-nominated company, Vox Media is recognized for its chief development & strategy officer Shyra Smart as well as podcasts, events, social, content studio, and video

Stephanie Wu Named Editor-in-Chief of Eater
Wu will lead a team of over 75 staffers, including writers, editors, video creators, and audience team members across 25 cities in North America and the UK.